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How Minds Change: The New Science of Belief, Opinion and Persuasion Hardcover – 23 Jun. 2022

4.7 out of 5 stars 44 ratings

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Product description


‘An optimistic, illuminating and even inspiring read.’

-- Guardian


-- Daily Mail

‘The concept – that, with more knowledge, long-held hypotheses can be disproved – isn’t likely to be news… But it doesn’t make McRaney’s book any less interesting… [McRaney’s] writing is a tonic for those who might scratch their head at how others could be so nonsensical.’

-- New Scientist

‘David McRaney is one of our finest science communicators and How Minds Change is his greatest achievement yet. Brilliantly smart, continually entertaining and utterly timely, it will change the way you see the world – and help you change others.’

-- Will Storr, author of Selfie and The Science of Storytelling

How Minds Change brings us face to face with the radically weird science of how our thoughts, perceptions, and beliefs are actually formed, and how they can, for better or worse, be modified. The sensation this book creates of being a bit of a stranger to one’s own mind is not entirely comfortable, but it is surely worthwhile.’

-- Jordan Ellenberg, author of Shape and How Not to Be Wrong

‘A riveting read on the art and science of persuasion. David McRaney’s brilliant book will force you to rethink your views about how to motivate other people to rethink theirs. In a time when too many minds seem closed, this is a masterful analysis of what it takes to open them.’

-- Adam Grant, author of Think Again

‘When I first talked to David McRaney about How Minds Change, I found myself taking mad notes on everything he was explaining to me! Thank goodness he wrote the book so I can relax and just soak it all in!’

-- Simon Sinek, author of Start with Why and The Infinite Game

‘If you join David McRaney on this journey – a spirited tour that ranges from activists to scientists to cultists – you’ll arrive in an unexpected place. He shows us how generous conversations can replace zero-sum debates and how genuine empathy can close deep divisions. How Minds Change is the ideal book for our perilous moment.’

-- Daniel H. Pink, author of To Sell is Human and Drive

‘McRaney’s topic in How Minds Change couldn’t be more important, and he’s the perfect guide to it: warm, witty, and powered by an infectious curiosity.’

-- Julia Galef, host of the Rationally Speaking podcast and author of The Scout Mindset

‘Filled with the kinds of captivating real-life stories that you can’t wait to tell your friends and the latest scientific insights from psychology and beyond, McRaney’s book provides a surprising glimpse into why changing human minds is so damn hard… but also the good news that it can in fact be possible with the right strategies.’

-- Laurie Santos, professor of psychology at Yale University and host of The Happiness Lab podcast

‘McRaney’s the best science writer I know at this complex, fascinating subject – the fabric of our thought and beliefs. How Minds Change is a page-turner, filled with remarkable reporting and stories.’

-- Clive Thompson, author of Coders

How Minds Change explores why some world views seem so stubbornly immune to reason and why people will nevertheless change their minds in the right circumstances.’

-- Tim Harford, FT Weekend

About the Author

David McRaney is a journalist, author and podcaster. His blog exploring how we delude ourselves laid the groundwork for his first book, You Are Not So Smart, which became an international bestseller and was translated into fourteen languages. He lives in Hattiesburg, Mississippi. @davidmcraney

Product details

  • Publisher ‏ : ‎ Oneworld Publications (23 Jun. 2022)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 352 pages
  • ISBN-10 ‏ : ‎ 1786071649
  • ISBN-13 ‏ : ‎ 978-1786071644
  • Dimensions ‏ : ‎ 14.6 x 3 x 22.5 cm
  • Customer reviews:
    4.7 out of 5 stars 44 ratings

About the author

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David McRaney is a science journalist fascinated with brains, minds, and culture.

He created the podcast You Are Not So Smart based on his 2009 internationally bestselling book of the same name and its followup, You Are Now Less Dumb.

Before that, he cut his teeth as a newspaper reporter covering Hurricane Katrina on the Gulf Coast and in the Pine Belt region of the Deep South. Later, he covered things like who tests rockets for NASA, what it is like to run a halfway home for homeless people who are HIV-positive, and how a family sent their kids to college by making and selling knives.

Since then, he has been an editor, photographer, voiceover artist, television host, journalism teacher, lecturer, and tornado survivor.

Most recently, after finishing his latest book, How Minds Change, he wrote, produced, and recorded a six-hour audio documentary exploring the history of the idea and the word: genius.

Customer reviews

4.7 out of 5 stars
4.7 out of 5
44 global ratings
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Reviewed in the United Kingdom on 9 July 2022
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Reviewed in the United Kingdom on 9 July 2022
3 people found this helpful
Report abuse